❤️ ABS is one of the five Certified Kubernetes Service Providers in India ❤️

SIMPLIFYING COMPLEXITY

to

BEAUTIFUL DESIGNS

We create compelling UI/UX for Fortune 500 to startups by aligning user requirements with the company's objectives.

ABOUT
US

72 Design Studio operates as a distinguished subsidiary under the umbrella of Alpha Business Solutions. ​Our UI/UX agency boasts over a decade of expertise and has served over 150 satisfied clients. With a proven track record of success, we bring user-centered design strategies and cutting-edge technology to create exceptional digital experiences.

YEARS IN BUSINESS
0 +
SATISFIED CLIENTS
0 +
PROJECT DELIVERY
0 +
COFFEE CONSUMED
0 L

OUR
PROCESS

Our team of experts in product, design, and research aid
individuals like you in creating top-notch, elegantly
straightforward products.

Requirements /01

Conduct workshops with you and your team to gain a deeper understanding of your needs and wants. This allows us to develop customized solutions that align with your goals and meet the unique requirements of your business.

Research /02

Understand the problem through primary and secondary sources such as surveys, interviews, and research articles. Develop effective solutions that address the root causes of the problem.

Ideate /03

Designers brainstorm, sketch, wireframe, and prototype to refine ideas and find effective solutions. The outcome is a set of design concepts or prototypes that can be improved through user testing and feedback.

Design /04

Our design solutions meet specific goals, embody brand identity, and provide a seamless user experience. We prioritize design beauty, functionality, and messaging to meet objectives and target audience needs.

Development /05

Develop software products that are both functional and scalable by utilizing the latest technologies. These technologies ensure that the products can adapt to changing needs and provide a long-term solution for clients.

Launch /06

Launch your product, gather feedback, and refine it to meet user needs and achieve positive outcomes. Continuously iterating based on user feedback can ensure the product’s long-term success.

OUR
WORKS

100+ PROJECTS  

Kea Chat

Kea is a smart, virtual data analyst that offers a powerful, user-friendly solution for businesses and organizations that need to process and analyze large amounts of data. With its cutting-edge features and advanced algorithms, Kea represents a significant leap forward in the world of data analytics, providing users with a powerful tool that can help them uncover insights, drive business decisions, and achieve success.

MOBILE + WEB DESIGN & DEVELOPMENT

Intronsoft

Intronsoft offers a wide range of services, including software development, application maintenance, cloud services, mobile app development, and quality assurance. The company’s cutting-edge software engineering services are designed to drive innovation, efficiency, and growth for businesses across a range of industries. At Intronsoft, the team of experts works closely with clients to understand their unique business needs and challenges.

WEBSITE DESIGN & DEVELOPMENT

PayEasy

PayEasy is a cutting-edge alternative payment app that revolutionizes the way consumers and businesses transact. Its user-friendly interface enables users to make quick and secure payments for goods and services, while also providing merchants with a reliable and efficient payment processing solution. With PayEasy, users can enjoy a seamless payment experience, with features like one-click payments, auto-recharge, and real-time transaction updates.

MOBILE UI & DEVELOPMENT

Parrot

Parrot helps businesses transform customer experiences across channels – all through conversations that are delightful and natural. Parrot is suited best for smarter customer service, and virtual assistants, that need to understand the context of diverse scenarios. Parrot takes advantage of cutting-edge NLP technology, GenerativeAI, and takes contextual data into account, answers questions intuitively, guide, proactively alert, and get business tasks done while also helping your team work more efficiently – all through a simple conversational interface.

WEB UI & DEVELOPMENT

OUR
SERVICES

UX
Auditing

A UX Audit is the process in which we analyze the current usability of an app or website based on its current heuristics and prior user research (if any.) The goal of a UX Audit is to mitigate any outstanding usability issues to create a more tailored, user-friendly, and seamless experience.

UX Design
Consulting

UX design consulting improves the usability and user experience of websites, apps, and products through research, analysis, and user-centered design. It aims to increase user satisfaction, engagement, and loyalty, while reducing costs and errors.

UX
Research

UX (user experience) research is the careful study of your target users and their user interactions to guide the functionality and design of your app or website. UX research is systematic and entails driving all UX/UI decisions through robust data about your user personas.

UX/UX
Design

UX/UI design involves a thorough understanding of user behavior, preferences, and expectations, as well as the business goals and technical constraints of the project. It encompasses all aspects of the user journey, from the first touchpoint to the final action, and seeks to create a seamless and delightful experience.

Web
Development

Web development is the creation of websites or web-based applications using programming languages like HTML, React, Java, or PHP and CMS tools like WordPress. It includes front-end and back-end development, database management, and server configuration.

Product Strategy
Consulting

Product Strategy is the process of aligning your product idea with your user demand, business model, and go-to-market strategy. It entails assessing your market and target personas and determining your technology platforms, product roadmaps, distribution channels.

Branding

Branding is the process of creating a distinct identity for a business in the mind of your target audience and consumers. At the the most basic level, branding is made up of a company’s logo, visual design, mission, and tone of voice.

CURIOUS
ABOUT
US??? .question #q0{ opacity: 0.8; } #q1, #q2 { display: none; } .question:hover #q0 { color: black; display: inline; opacity: 1; } .question:hover #q1 { color: #00000099; display: inline; } .question:hover #q2 { color: #25252540; display: inline; }

SIMPLIFYING COMPLEXITY

to

BEAUTIFUL DESIGNS

We create compelling UX for startups by aligning user requirements with the company's objectives.

72 Design Studio operates as a distinguished subsidiary under the umbrella of Alpha Business Solutions.

ABOUT
US

Our UI/UX agency boasts over a decade of expertise and has served over 150 satisfied clients. With a proven track record of success, we bring user-centered design strategies and cutting-edge technology to create exceptional digital experiences.

YEARS IN BUSINESS
0 +
SATISFIED CLIENTS
0 +
PROJECT DELIVERY
0 +
COFFEE CONSUMED
0 L

OUR
PROCESS

Our team of experts in product, design, and research aid individuals like you in creating top-notch, elegantly straightforward products.

Requirements /01

Conduct workshops with you and your team to gain a deeper understanding of your needs and wants. This allows us to develop customized solutions that align with your goals and meet the unique requirements of your business.

Research /02

Understand the problem through primary and secondary sources such as surveys, interviews, and research articles. Develop effective solutions that address the root causes of the problem.

Ideate /03

Designers brainstorm, sketch, wireframe, and prototype to refine ideas and find effective solutions. The outcome is a set of design concepts or prototypes that can be improved through user testing and feedback.

Design /04

Our design solutions meet specific goals, embody brand identity, and provide a seamless user experience. We prioritize design beauty, functionality, and messaging to meet objectives and target audience needs.

Development /05

Develop software products that are both functional and scalable by utilizing the latest technologies. These technologies ensure that the products can adapt to changing needs and provide a long-term solution for clients.

Launch /06

Launch your product, gather feedback, and refine it to meet user needs and achieve positive outcomes. Continuously iterating based on user feedback can ensure the product’s long-term success.

OUR
WORKS

Kea Chat

Kea is a smart, virtual data analyst that offers a powerful, user-friendly solution for businesses and organizations that need to process and analyze large amounts of data. With its cutting-edge features and advanced algorithms, Kea represents a significant leap forward in the world of data analytics, providing users with a powerful tool that can help them uncover insights, drive business decisions, and achieve success.

Intronsoft

Intronsoft offers a wide range of services, including software development, application maintenance, cloud services, mobile app development, and quality assurance. The company’s cutting-edge software engineering services are designed to drive innovation, efficiency, and growth for businesses across a range of industries. At Intronsoft, the team of experts works closely with clients to understand their unique business needs and challenges.

PayEasy

PayEasy is a cutting-edge alternative payment app that revolutionizes the way consumers and businesses transact. Its user-friendly interface enables users to make quick and secure payments for goods and services, while also providing merchants with a reliable and efficient payment processing solution. With PayEasy, users can enjoy a seamless payment experience, with features like one-click payments, auto-recharge, and real-time transaction updates.

Parrot

Parrot helps businesses transform customer experiences across channels – all through conversations that are delightful and natural. Parrot is suited best for smarter customer service, and virtual assistants, that need to understand the context of diverse scenarios. Parrot takes advantage of cutting-edge NLP technology, GenerativeAI, and takes contextual data into account, answers questions intuitively, guide, proactively alert, and get business tasks done while also helping your team work more efficiently – all through a simple conversational interface.

OUR
SERVICES

UX
Auditing

A UX Audit is the process in which we analyze the current usability of an app or website based on its current heuristics and prior user research (if any.) The goal of a UX Audit is to mitigate any outstanding usability issues to create a more tailored, user-friendly, and seamless experience.

UX Design
Consulting

UX design consulting improves the usability and user experience of websites, apps, and products through research, analysis, and user-centered design. It aims to increase user satisfaction, engagement, and loyalty, while reducing costs and errors.

UX
Research

.

UX (user experience) research is the careful study of your target users and their user interactions to guide the functionality and design of your app or website. UX research is systematic and entails driving all UX/UI decisions through robust data about your user personas.

UX/UX
Design

UX/UI design involves a thorough understanding of user behavior, preferences, and expectations, as well as the business goals and technical constraints of the project. It encompasses all aspects of the user journey, from the first touchpoint to the final action, and seeks to create a seamless and delightful experience.

Web
Development

Web development is the creation of websites or web-based applications using programming languages like HTML, React, Java, or PHP and CMS tools like WordPress. It includes front-end and back-end development, database management, and server configuration.

Product Strategy
Consulting

Product Strategy is the process of aligning your product idea with your user demand, business model, and go-to-market strategy. It entails assessing your market and target personas and determining your technology platforms, product roadmaps, distribution channels.

Branding

Branding is the process of creating a distinct identity for a business in the mind of your target audience and consumers. At the the most basic level, branding is made up of a company’s logo, visual design, mission, and tone of voice.

CURIOUS
ABOUT
US??? .question #q0{ opacity: 0.8; } #q1, #q2 { display: none; } .question:hover #q0 { color: black; display: inline; opacity: 1; } .question:hover #q1 { color: #00000099; display: inline; } .question:hover #q2 { color: #25252540; display: inline; }